If a drop in temperature or a sweet treat gives you that sharp pain in your teeth, well, you have tooth sensitivity. Teeth sensitivity arises when the enamel wears off and the dentin is exposed. Did you know that your teeth have nerves and certain stimuli can reach the nerve endings, causing discomfort and pain?
A sharp sting when you sip your morning chai or that discomfort you feel as you bite into your favorite tangy golgappa, yes, teeth sensitivity. What most people do not realize is that not all tooth sensitivity is the same. There are various stages of sensitivity.
Some stems from enamel erosion caused by sugary and acidic foods, while others arise from exposed dentin and gum recession. And because each type of sensitivity has a different root cause, it deserves its own kind of care.
Tooth Sensitivity is more than a Toothache:
Sensitive teeth are not a niche problem, according to a study titled “Prevalence of dentine hypersensitivity: A cross-sectional study in rural Punjabi Indians,” around 50-60% of Indian adults report tooth sensitivity. This number has only increased over the years due to lifestyle changes, dietary habits, and aggressive brushing practices.
The good news? With the right diagnosis and targeted solution, it is completely manageable.
What are the two types of Sensitivities and their Solutions?
Hot and Cold Sensitivity:
Hot and Cold sensitivity occurs when the protective enamel wears away or when gums recede, exposing the dentin. Now your dentin has small tubules that connect directly to your tooth’s nerve. When open to external stimuli, such as cold air or hot drinks, these tubules act as tiny highways transmitting sensations directly to the pulp. The result? That sharp, shooting pain that makes you wince mid-sip.
What are the causes of it?
The thermal stimuli actually cause the hot and cold sensitivity. Poor oral hygiene, excessive brushing with hard-bristle toothbrushes, or plaque buildup that gradually erodes the enamel barrier can cause this.
The Clove Sensitive Toothpaste featuring its patented Optafresh® Technology with potassium nitrate is designed to provide relief from hot and cold sensitivity. It works by calming dental nerves, reducing inflammation, and preserving your mouth’s healthy microbiome.
Clove Sensitive provides instant relief while strengthening enamel to prevent future discomfort. For anyone who has had to give up hot tea or ice cream because of that jarring sensation, this is a game-changer.
● Targets hot and cold sensitivity
● Provides nerve-soothing comfort
● Strengthens enamel and supports gum health
● Dentist-approved, gentle, and safe for daily use
Sweet and Sour Sensitivity:
The osmotic stimuli cause the sweet and sour sensitivity. Some acidic foods and drinks can cause an acid attack on your teeth. It can lower the pH levels in your mouth, and the exposed dentin can get an acid shock. Meanwhile, we understand your love for cheesecakes, but consuming these sugary treats can cause an osmotic shift in your dentin, resulting in sharp pain.
Sugars and acids from everyday foods such as citrus fruits, colas, or that extra serving of gulab jamun feed the mouth bacteria, which in turn release acids that eat away at your enamel. Once this protective layer thins, the sensitive dentin underneath becomes exposed, making even mild sweetness or acidity feel like a sting.
In India, where sweet consumption is a cultural staple and citrus-based drinks are used as party starters, enamel erosion-related sensitivity is quite common.
The solution:
Clove Revive works to remineralize and repair enamel, replenishing lost minerals and rebuilding the tooth’s natural defense layer. It also ensures enamel repair, plaque control, relief from bad breath, and maintains the oral environment.
● Remineralizes and repairs enamel
● Fights cavities and bad odour
● Reduces plaque and stains
● Strengthens teeth and prevents discolouration
Why It Matters: The Bigger Picture of Oral Health in India
Sensitivity is often deemed a minor issue, but left untreated, it can lead to more significant problems, such as cavities, gum disease, and long-term enamel loss. According to research published in the International Dental Journal, the prevalence of dentinal hypersensitivity, enamel erosion, and dentin hypersensitivity is rising steadily in India.
The study further highlights that early intervention with enamel-repair and nerve-soothing toothpaste can reduce hypersensitivity by up to 60% within 8 weeks, making Clove Sensitive and Clove Revive vital in preventive oral care.
Different Sensitivity, Different Solutions
Sensitivity is not one-size-fits-all. Treating every kind of discomfort with the same toothpaste is like using a face cream for both sunburn and acne; it only targets one problem while doing little to address the other.
Clove believes in customised oral care. Every problem is unique, so should the solution. Clove Sensitive addresses temperature-triggered pain caused by exposed dentin and nerve sensitivity.
Clove Revive restores sweet and sour-triggered pain by repairing enamel and rebuilding tooth strength. Together, as a pair, they deal with both kinds of sensitivity.
Each formulation is dentist-perfected, Indian-mouth tested, and safe for daily use. So, what are you waiting for? Get your anti-sensitivity combo and devour the treats waiting for you, but mindfully!
